Privacy Policy

S&B Kountry Kennel

Effective Date: 4/14/2026

1. Introduction

Welcome to S&B Kountry Kennel! We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.sbkountrykennel.com or use any of our services, including daycare, boarding, grooming, dog park access, self-wash, and training. We take your privacy very seriously. Please read this policy carefully, as it will help you understand what information we collect, how we use it, and what rights you have. If you have any questions or concerns, please contact us at bark@sbkountrykennel.com.

2. What Information Do We Collect?

We collect personal information that you voluntarily provide to us when you register on our website, request a booking, express interest in our services, or otherwise contact us. The information we collect may include:

  • Personal Information: Name, phone number, email address, mailing address, contact preferences, and pet details (such as pet name, breed, and vaccination records).

  • Payment Data: If you make purchases or payments, we may collect payment instrument numbers (such as credit card numbers) and associated security codes, processed securely through our payment providers.

  • Automatically Collected Data: IP address, browser type, device information, and pages visited, collected via cookies or analytics tools such as Google Analytics.

  • Advertising Data: Data collected through Google Ads, such as cookies, device identifiers, and ad interactions, used to help improve and target our marketing.

3. How Do We Use Your Information?

We use the information we collect for the following purposes, based on our legitimate business interests, contractual obligations, your consent, or legal requirements:

  • Provide, manage, and improve our daycare, boarding, grooming, and other kennel services.

  • Facilitate account creation and the login process for our online portal.

  • Respond to inquiries and provide customer support.

  • Send administrative communications such as booking confirmations and service reminders.

  • Send marketing and promotional communications (you may opt out at any time).

  • Deliver targeted advertising through Google Ads and similar platforms.

  • Analyze and improve website performance and user experience.

  • Comply with applicable legal obligations.

4. SMS Consent and Messaging

We collect your phone number only when you voluntarily provide it through our web forms or during service registration. By providing your phone number, you may opt in to receive SMS messages from us, including service alerts, appointment reminders, and marketing messages.

Important information about our SMS practices:

  • We will only send SMS messages to numbers that have explicitly opted in.

  • You may opt out at any time by replying STOP to any message.

  • No mobile information, including SMS opt-in data or consent, will be shared with third parties or affiliates for marketing or promotional purposes.

  • Information sharing with subcontractors who support our services (such as customer support tools) is permitted and limited to what is necessary to provide those services.

5. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to help customize your experience and improve site performance. A cookie is a small file placed on your device that enables various features and functionality.

Types of Cookies We Use

  • Essential Cookies: Required for basic site functionality such as navigation, accessing secure areas, and managing your session. These cannot be disabled.

  • Analytics and Performance Cookies: Collect aggregated, anonymized data about how visitors use our website (e.g., page visits, traffic sources). We use this information, including through Google Analytics, to improve site performance and understand broad usage trends.

  • Functionality Cookies: Remember your preferences such as language settings and other site options to provide a personalized experience.

  • Targeting and Advertising Cookies: Used to deliver ads relevant to your interests, including through Google Ads conversion tracking and remarketing. These cookies track browsing habits and help us understand the effectiveness of our advertising.

Managing Your Cookie Preferences

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of this website and others. In locations where required by law, we will request your consent to use cookies when you first visit our site.

To opt out of personalized Google Ads, visit: https://adssettings.google.com/

6. Will Your Information Be Shared With Anyone?

We do not sell or rent your personal information. We may share your data only in the following circumstances:

  • Consent: When you have given us specific permission to use your information for a defined purpose.

  • Legitimate Interests: When sharing is reasonably necessary to achieve our legitimate business interests.

  • Performance of a Contract: To fulfill the terms of a service agreement with you, including sharing with scheduling software and booking platforms.

  • Service Providers: With trusted third-party providers (such as Google or booking management tools) strictly for analytics, advertising, or service delivery purposes, subject to appropriate confidentiality agreements.

  • Legal Obligations: When required by law, governmental request, court order, or legal process.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All SMS opt-in data and consent is excluded from any data sharing with third parties.

7. How Long Do We Keep Your Information?

We retain your personal information only for as long as is necessary to fulfill the purposes described in this Privacy Policy, or as required by applicable law. When your information is no longer needed, we will securely delete or anonymize it.

8. How Do We Keep Your Information Safe?

We use a combination of organizational and technical security measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. While we take reasonable precautions, no method of transmission over the internet or electronic storage is 100% secure.

9. Do We Collect Information from Minors?

We do not knowingly solicit data from or market to children under the age of 18. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can take appropriate steps to remove it.

10. Third-Party Links

Our website may contain links to external websites or services. We are not responsible for the privacy practices or content of those third-party sites. We encourage you to review the privacy policies of any external sites you visit.

11. Social Logins

If you choose to register or log in to our services using a social media account (such as Facebook or Google), we may have access to certain information from that account as permitted by your social media settings. We will only use that information in accordance with this Privacy Policy.

12. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information, including the right to:

  • Access the personal information we hold about you.

  • Request correction of inaccurate or incomplete data.

  • Request deletion of your personal data, subject to legal obligations.

  • Opt out of Google Ads tracking and remarketing at any time.

  • Disable cookies through your browser settings.

  • Opt out of SMS marketing messages by replying STOP to any message.

To exercise any of these rights, please contact us using the information in Section 14.

13. California Residents

If you are a resident of California, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to request deletion, and the right to opt out of the sale of your personal information. We do not sell personal information. To submit a request or learn more about your California privacy rights, please contact us directly.

14. Updates to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the top of this page. The updated version will be effective as soon as it is posted. We encourage you to review this policy periodically to stay informed about how we protect your information.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us: